3D Content Vital to Sales of 3D Equipment - The Consumer Electronics Association (CEA) and the Entertainment and Technology Center of USC have done a new consumer survey fielding 1914 online U.S. adults. It showed that though public interest in 3D technology continues to grow, sales of 3D equipment are not going to take off until - guess what? - there is 3D content to watch on it! What a revelation!  The study showed that when given the choice, consumers preferred 3D over 2D.  More than 40% who saw a 3D movie in the last year say they would prefer to watch movies and TV shows in 3D vs. 2D across all content types, if available.  Roughly 27%  did see a 3D movie or event last year, with half of them seeing more than one. 85% were satisfied with their 3D experience, and 81% were satisfied with both the overall experience and the quality of the 3D images and effects. A spokesman said “ItÂ’s no surprise, given the choice, consumers want a high-definition 3D experience in their home.” Panasonic claims it sold out all its new 3D TVs in the U.S. during the first week they were available, so either some folks must think a 3D set will automatically turn all standard TV reception and DVDs into 3D or thereÂ’s an odd twist of logic going on here.  A Tokyo-based analyst says that “Samsung, Panasonic and other top TV makers will probably sell about one million 3D sets each in the coming year, mainly to people who like movies or new products and high-end users.”